aksi bumi Brand Identity

About Client

Aksi bumi is an organization committed to deliver impactful acts in collaborative ecosystem with thoroughly-verified partners. Its focuses lies in green initiatives and high-impact social projects that create a sustainable future to inline with the UN Sustainable Development Goals (SDGs).


Brand Strategy, Visual Identity

The Objective

Aksi bumi (Yayasan Aksikita Untuk Bumi) is a environmental-focused foundation established in 2023. We helped the foundation to create compelling and meaningful brand identity.

The brand identity for aksi bumi emphasizes simplicity yet can be used in many ways. The logo mark represents a growing state and earth as the place that it protects. As aksi bumi envision to embark various sustainability acts, the brand colour thus combines the colour that represent elements of earth, water and sky. The shade is made into a soft japanese-style palette. Uplifting hopes and calmness.

The branding includes logo design, social media, stationeries, project proposals and website design.

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